ConfidenceClub Products How-To Videos

At Matt Callian Videography, we’re always excited to collaborate on projects that provide valuable insights to the audience. For this project, we had the pleasure of working with ConfidenceClub, a leading Australian brand specialising in incontinence pads, pull-ups, and adult nappies. The goal was to create a series of informative how-to videos to help customers understand how to properly use their products.

Studio Filming with Our Full Setup Service

The entire production took place in a Sydney studio (shout out to Between Two Worlds in Annandale NSW), using our Full Setup service.

This service includes one experienced videographer on-site with a complete setup of multi-camera, audio and lighting. The setup was perfect for the project, as we were able to capture high-quality footage of the talent and products.

Scripted Content with Expert Talent

ConfidenceClub had already prepared scripts for the series of how-to videos, which were delivered by one of their brand ambassadors – a professional nurse. Her expertise made the content both informative and easy to follow.

We began the shoot by recording the script, ensuring each segment was clear and concise for viewers.

B-Roll Footage for a Detailed View of the Product

Once the main talking points were captured, we filmed the b-roll footage. This involved the nurse demonstrating the key features of the products, showing the audience exactly how to use them. We utilised multicamera angles to capture both the speaker and the product up close, ensuring that every important detail was highlighted.